Anna Pedale, NI (now part of Emerson)
Anna Pedale
Principal Product Marketing Manager
NI (now part of Emerson)

Anna holds over 10 years of B2B experience in technology, coupled with 7 years in marketing management. She is a Product Marketer specializing in building brand presence, planning, executing go-to-market strategy and orchestrating global marketing campaigns. She actively contributes to product development, implement marketing strategies, and conducts competitive analyses. In her role at Emerson, she creates compelling content and go-to-market-strategy for validation in energy, life science and electrical machinery markets, including demand generation tactics and marketing plans. She also collaborates with product managers and sales organizations to define Emerson's global investment strategy.